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Why I Built This Site: The 110 Way




Everything felt stacked against me — algorithms burying my content, shadow bans killing my reach, and people trying to box me in or shut me up. I got tired of playing a game that wasn’t built for truth-tellers or real creators. So I said — I’m doing my own thing.


This site was born out of resistance — but more importantly, out of freedom. I’m not here to be silenced, censored, or watered down. I built this platform not just for myself, but for anyone who’s aligned with this energy. The bold ones. The misfits. The artists and thinkers who want to speak raw truth, even when it stings.


At 110 Co, we give everything — no half-assed effort, no playing small. The name comes from my birthday (1/10), but the meaning runs deeper: give 110% to your purpose, your expression, and your truth — especially when the path isn’t easy.

This is a space where nothing real is off limits. Where we talk about things that might make people uncomfortable. Where visuals, music, and even nudity can exist with meaning, depth, and artistry. If it’s honest, if it’s intentional, it belongs here.

Welcome to the 110 way.

 
 
 

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Awareness 110 Talk # XV (transcript)

Welcome to 110 talk where we aim to elevate the discussion and nothing that is relevant to the discussion is off the tables so we explore any topic that helps to accomplish that goal . And today we're

 
 
 

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Mountain Lake

Finding Our 110 Percent

Finding our 110 percent isn’t about being perfect — it’s about discovering how much more we’re capable of when we commit fully to our growth, goals, and vision.

Everyone hits walls.  Everyone faces resistance.  But the 110 mindset is about pushing past the moments when it would be easier to quit.  It's about tapping into the part of us that knows we're made for more, even when it feels uncomfortable or uncertain.

110 percent looks different on everyone.  For some, it's waking up early to chase a dream.  For others, it's taking the first step after a setback.  It's about staying committed, digging deeper, and believing that what we’re working toward is worth every ounce of effort we have to give.

We'll never be perfect, but every moment that we embody it, we can​ unlock a life that's bigger, bolder, and more true to who we were meant to be.

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